01 Intro 02 When a Fire Starts to Burn 03 Latch [ft. Sam Smith] 04 F for You 05 White Noise [ft. AlunaGeorge] 06 Defeated No More [ft. Ed Mac] 07 Voices [ft. Sasha Keable] 08 Second Chance 09 You & Me [ft. Eliza Doolittle] 10 January [ft. Jamie Woon] 11 Confess to Me [ft. Jessie Ware] 12 Help Me Lose My Mind [ft. London Grammar]
Demographics: Measurable characteristics of media consumers. For example age, gender, race, education and income level (Quantitive) Psychographics: A more sophisticated form of demographics that includes information about the psychological and sociological characteristics of media consumers. For example attitudes, values, emotional responses and ideological beliefs (Qualitative)
